Cruzan Rum Heritage

Our History

The Nelthropp Family has taken its time to perfect a process, earn an esteemed reputation, and make an island famous for Cruzan® Rum’s smooth, versatile rums.

Our Rum Making Process

Creating the world’s smoothest rum (and living up to the Cruzan name and quality standards) takes more than our care and craftsmanship. It takes using the same painstaking process every time, from fermentation to removing any impurities to aging it properly.

Nelthropp Family & St.Croix

There’s just no separating the Nelthropp Family from St. Croix. After all, they named their rum Cruzan after the island’s natives, known as “Crucians.” Who better than the Nelthropps then to give you a St. Croix tour?