A Diamond in the Rum™

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Diamonds.

Rare. Unique. Exceptional.

The same things we say about diamonds can be said about Cruzan® Rum. Meticulously crafted for generations on the island of St. Croix, Cruzan® Rum’s one-of-a-kind taste is faultless, from first sip to last drop. Believe us when we say that rum this good is rare.

But what makes Cruzan® Rum so special? Well if you’ve ever been to St. Croix you’d know you can’t really put it into words.

So we put it into the bottle.

The soul of our island can’t be imported. But its spirit can.

Cruzan®. A Diamond in the Rum™.